Reddit Community Manager & Ads Specialist

About the Role

Zentric Solutions is seeking a Reddit-savvy Community Manager and Ads Specialist to build authentic engagement in relevant subreddits and manage paid campaigns on Reddit Ads. You understand Reddit's culture deeply, know how to add value to communities without being promotional, and can run targeted Reddit ad campaigns that actually convert.

Responsibilities

• Identify and engage in relevant subreddits (tech, AI, startups, marketing, SaaS) to build brand awareness and credibility
• Create and contribute valuable, non-spammy content that positions Zentric Solutions as a trusted voice
• Plan, launch, and manage Reddit Ads campaigns across awareness and conversion objectives
• Monitor Reddit for brand mentions, industry conversations, and competitor activity
• Develop and maintain a content calendar for Reddit activity aligned with marketing campaigns
• Analyse Reddit Ads performance and community engagement metrics to refine strategy
• Work with the content team to adapt blog posts, case studies, and resources for Reddit audiences

Requirements

• Active Reddit user with genuine understanding of Reddit culture, norms, and community dynamics
• 1+ years of experience in community management, social media, or digital marketing
• Experience running Reddit Ads campaigns or willingness to learn the platform quickly
• Strong written communication skills with the ability to adapt tone for different subreddits
• Ability to spot and avoid common pitfalls that lead to downvotes or bans
• Data-driven approach with comfort reading engagement and ad performance metrics

Nice to Have

• Proven experience growing or managing a subreddit community
• Experience with Reddit's native ad formats (Promoted Posts, Conversation Ads)
• Background in tech, AI, or startup communities on Reddit
• Familiarity with Reddit Analytics and third-party monitoring tools
• Understanding of how Reddit content can drive SEO and referral traffic